eComFuel
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eComFuel
Looking for detailed information from top experts on researching, launching and growing your online eCommerce business? Look no further. Join your host Andrew Youderian, an experienced eCommerce entrepreneur, each week as he pulls aside some of the industry's top experts to give you down to earth,...
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Rules for Prioritizing Business and Life When You’re Struggling to Fit It All In
Ever feel like life keeps throwing curveballs just when you think you’re caught up? In this solo episode, I reflect on the emotional aftermath of ECF...

Made in America: Growing FilterBuy.com Into a $250 Million Business (Rerun)
Ever wonder if you can truly compete with overseas manufacturing from right here in the U.S.? In this rerun episode, I sit down with David Heacock, CE...

Rethinking AI, Ad Spend & Growth Strategy as a Founder
Ever wonder how founders are actually using AI in their businesses—and in their lives—without getting lost in the hype? In this episode, I’m joined by...

Favorite Business Books, Influencers Ruining the Internet & Wealth Managers
What do Palm Springs hot tubs, a six-month influencer experiment, and a stack of business books have in common? In this month’s State of Play episode,...

Building an AI Brain: Lessons from a Failed Attempt and How We’re Building v2.0
In this milestone episode, we’re taking you behind the scenes of one of our internal projects: building a brand-new AI bot for the ECF community. Two...

ECF Live 2025 Bozeman Teaser + Parenting Reality Check
What do a minimalist fanny pack, the Chicago Cubs, and a powerful moment of self-awareness have in common? In this solo episode, I’m sharing a deeply...

The 30-minute Wholesale Crash Course that Will Free You from Meta, Amazon and Google
What if the key to explosive growth wasn’t a killer ad strategy, but getting out of DTC entirely? In this episode, I’m joined by Jared Mehr, Sales Dir...

Shopify’s Chief Revenue Officer on the Shop Marketplace, How They’re Helping Stores Compete & What Tobi’s Really Like
What happens when one of the most powerful voices in eCommerce sits down for an unfiltered conversation? In this episode, I’m joined by Bobby Morrison...

How Mastering Manufacturing Built a Business Requiring Zero Marketing
What happens when two car lovers bet on themselves—and win? In this episode, I’m joined by Amy and Dan Snyder of SPE Motorsport, the husband-and-wife...

Focusing on Employee Happiness Almost Destroyed Taylor Holiday’s Business
What happens when your business hits a wall and the people who helped build it are no longer aligned with where it needs to go? In this episode, I’m j...

Reddit Marketing, Optimizing for LLMs & AI Content Backfiring
Is Reddit the most overlooked - and potentially most powerful - marketing platform for eCommerce brands today? This week, I’m joined by my friend Dann...

Social Fallout From Success, Embracing AI Avatars (Or Not) and What’s Behind a Booming S&P
After selling the business he built over 12 years, what’s next for Bill D’Alessandro? In this episode, Andrew reconnects with Bill, longtime friend, r...

Reflecting on the Gap Year with My Wife
What happens when you press pause on business as usual and take a family gap year instead? In this special episode, I’m joined by my wife, Annie, who...

Why You Need to Double Down on Marketing Partnerships
What’s the most effective way to grow your brand when traditional marketing gets harder and harder? This week, I’m sharing one of the most overlooked...

Raising & Selling Bison DTC in Montana (Rerun)
What does it take for a city lawyer to transform into a bison rancher in the heart of the picturesque Bridger Mountains? In this rerun episode, I’m jo...

Reviving a Plateaued Business & USA Manufacturing (Rerun)
How do you breathe new life into a stagnant business? In this fan-favorite rerun episode, I’m joined by Chris Rose, President of Gunner.com, to talk a...

Planning Epic Team Retreats
Have you ever wondered how to pull off a team retreat that’s actually fun, productive, and builds real connection? After years of trial and error, I’v...

Inside the ECF Rebrand: Is Hiring a Fancy Branding Agency Worth the Cost?
Have you ever wondered what goes into a full rebrand and whether it’s really worth it? In this solo episode, I take you behind the scenes of eCommerce...

Save Your Margins: Pricing & Profit Optimization for Tariff-Impacted Businesses
What if your inventory could forecast itself—or your website merchandised itself based on who was browsing? This week, I’m joined by Drew Marconi, CEO...

Why Burning Down and Rebuilding Their Business Helped Swift Industries Win
What happens when your business grows too fast and the demand suddenly vanishes? This week, I’m joined by Martina Brimmer, co-founder of Swift Industr...

Bill Sells His Company and Interesting Places to Invest Money
What happens after you sell the business you’ve spent over a decade building? In this episode, I’m joined by my longtime friend and returning guest Bi...

Made in America: Growing FilterBuy.com Into a $250 Million Business
Ever wonder if you can truly compete with overseas manufacturing from right here in the U.S.? This week, I’m kicking off a two-part series on American...

From Near Death Experience to One of the Coolest Products I’ve Ever Seen
Have you ever wondered what happens when you completely walk away from a successful business, and build something even more meaningful? This week, I’m...

Can Tariffs Lead to Higher Margins for U.S. Sellers?
Could the current wave of tariffs actually help U.S. eCommerce sellers? In this episode, I’m joined by longtime ECF member Aaron Rubin, founder of Shi...

De Minimis Reform, 2nd Order Tariff Implications & New LLM Capabilities
Are you feeling the weight of rising tariffs and wondering how to adapt your business? In this "State of Play" episode, I’m joined by my good friend S...

The Unfiltered Truth About Marketing Agencies: Why Most Are Terrible And How to Find the Few Worth Hiring
Do you ever feel like hiring a marketing agency is more hassle than help? You’re not alone - agencies are a hot topic in the ECF community, and not al...

Cringe-Worthy Leadership Mistakes & What We Learned
Ever made a leadership call that totally backfired - or waited too long to make a tough team decision? In this episode, I’m joined by my good friend a...

Advanced AI Geek Out: Building Autonomous Agents, a 25% Teamwide Productivity Boost in 30 Days & More
What if your marketing team never slept and could execute flawlessly 24/7? In this episode, I geek out with Jacob Posel (until recently, Director of A...

Two Guys Talk About Their Underwear (And How It’s Helped Build a Premium Brand)
Have you ever wondered what it takes to build a long-lasting, high-quality apparel brand in today’s fast-moving eCommerce world? In this episode, I si...

Substack, Japanese Manufacturing, and Personal Brand Transitions
Are you feeling burnt out by social media but still trying to grow your brand? In this episode, I chat with Sonia Roselli, founder of Sonia Roselli Be...

How a Non-Programmer Cut $150K in SaaS Fees by Building Custom Software with AI
Have you ever thought about building your own AI tool to boost your business? In this episode, I'm thrilled to share the incredible story of Zac Plans...

March State of Play - What to Do with a Declining Business, Writing Custom Software with AI & When You Tire of Being the Boss
Are you ready to catch up on the state of play in the eCommerce world? This week, I’m bringing back our most popular co-host, Bill D’Alessandro, for t...

Paid and Search Trends, Gemini Deep Research & Building Moats
Are you curious about how Amazon is reshaping the landscape of digital advertising? In this episode, I sit down with Joe Shelerud, co-founder of AdAdv...

The Investing “Rules” I Refuse to Follow (And How it Pays Off)
Should you be buying bonds or real estate? And what’s the real path to financial freedom? In this episode, I'm breaking down the investment strategies...

Training AI Copywriters That Don't Disappoint (Unlike Most)
Have you ever wished for a copywriter who truly understands your brand and can effortlessly produce high-quality content? In this episode, I’m discuss...

February State of Play
Are you navigating the current state of eCommerce and wondering how global events will impact your business? In this episode, I’m joined by one of my...

Gap Year Update
Interested in what a gap year with family looks like? About six months ago, I shared that my family and I were dialing back to embrace a year of inten...

Podcast Changes, Less Painful Quarterly Reviews & 2025 Priorities
Are you ready for a fresh take on eCommerceFuel? We’re mixing things up with the podcast and rolling out some new changes that mark a significant shif...

Reviving a Plateaued Business & USA Manufacturing
How do you breathe new life into a stagnant business? Today we have Chris Rose, President of Gunner.com, here to share his approach to doing just that...

Raising & Selling Bison DTC in Montana
What does it take for a city lawyer to transform into a bison rancher in the heart of the picturesque Bridger Mountains? In this episode, I’m joined b...