Product Mastery Now for Product Managers, Leaders, and Innovators
Rásarupplýsingar
Product Mastery Now for Product Managers, Leaders, and Innovators
Welcome to Product Mastery Now, where you learn the 7 knowledge areas for product mastery. We teach product managers, leaders, and innovators the product management practices that elevate your influence and create products your customers love as you move toward product mastery. To see all seven area...
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557: How Umbra designs beautiful products that delight customers – with Matt Carr
Winning product portfolios in physical product development Watch on YouTube TLDR In this episode, Matt Carr, VP of...
556: Product managers excel when they understand human patterns – with Blair LaCorte
Focused product strategy and teams Watch on YouTube TLDR In this episode, Blair LaCorte—seasoned leader, investor, former CEO...
555: How human-centered product innovation is transforming healthcare – with Joseph Michelli, PhD
Product management lessons from Amazon’s $4 billion acquisition of One Medical Watch on YouTube TLDR Dr. Joseph Michelli—speaker,...
554: Move from product manager to product leader without the wobbles – with Piers Fallowfield-Cooper
The biggest challenges when moving from individual contributor to product VP Watch on YouTube TLDR In this episode,...
553: Harnessing strategic foresight for product managers to anticipate change and gain competitive advantage – with Robin Champ
How product managers can make their own futures Watch on YouTube TLDR In this episode of Product Mastery...
552: Building smarter AI-driven products customers love – with Juanjo Duran
How product managers can build customer-centric AI products Watch on YouTube TLDR Juanjo Duran, Chief Product Officer &...
2025 Special: My favorite product innovation conference – with Spike Ross-Corbett and Bill Reid
The 2025 PDMA Ignite Innovation Summit Watch on YouTube TLDR Today I’m sitting down with Bill Reed and...
551: Make innovation work using ISO 56001 – with Magnus Karlsson, PhD
Why product managers need a systematic framework to de-risk innovation Watch on YouTube TLDR This episode dives deep...
550: Why most product launches fail and how to ensure yours succeeds – with Rebecca Shaddix
How product managers can master go-to-market strategies Watch on YouTube TLDR Most product launches fail not because the...
549: Mastering product innovation, based on 60 years of design insights – with Scot & Walter Herbst
A product management methodology that guarantees market success Watch on YouTube TLDR This episode is a deep dive...
548: Building a culture of fearless product innovation at Snap-On Tools – with Ben Brenton, PhD
How Snap-On puts customers at the center of product management Watch on YouTube TLDR In this episode, Ben...
547: Why product leaders need to understand the hoshin kanri framework – with Mark Reich
Vertical and horizontal alignment in product management Watch on YouTube TLDR In this episode of Product Mastery Now,...
546: Strategic foresight gives product managers a competitive edge – with Jod Kaftan
How product managers can see around corners Watch on YouTube TLDR In this episode of Product Mastery Now,...
545: A product management case study on unlocking customer insights – with Kristyn Corrigan
How PDMA used VOC research to drive innovation Watch on YouTube TLDR In this episode, Kristyn Corrigan shares...
543: Product leadership in complex tech companies – with Adam Feinstein
A product manager’s journey to Product VP Watch on YouTube TLDR In this episode, I talk with Adam...
542: Research methods that drive smarter product management decisions – with Nick Cawthon
UX research practices to maximize product team resources Watch on YouTube TLDR During my conversation with Nick Cawthon,...
541: What product managers need to understand about portfolio management – with Colin Nelson
Product portfolio management skills that transform product managers into strategic leaders Watch on YouTube TLDR Innovation portfolio management...
540: The essential strategic role of modern product management – with Steve Johnson
How to be a future-proofed product manager Watch on YouTube TLDR In my recent conversation with Steve Johnson,...
539: How to cultivate an environment where innovation thrives – with Catherine Connelly
How product managers can build an environment for breakthrough innovation Watch on YouTube TLDR In my conversation with...
538: Improve your focus in a distracting world- with Jones Loflin
How product leaders can stay as focused as a bee Watch on YouTube TLDR In today’s distraction-filled world,...
537: Step-by-step community engagement for your product – with Jake McKee
How LEGO built a passionate community that drives product growth Watch on YouTube TLDR Community-driven product development transformed...
536: Every product role is a sustainability role – with Kaila Bryzgalski
Sustainable product management drives business success Watch on YouTube TLDR Sustainable product management integrates environmental considerations in...
535: What students at Daemen University learn about innovation that you should know too – with John Spero
The most important takeaways from past episodes of Product Mastery Now TLDR Product innovation requires deliberate approaches to...
534: Adapt Amazon’s innovation framework for product excellence – with Marcelo Calbucci
Use the Press Release FAQ Framework to make better product management decisions Watch on YouTube TLDR The Amazon...
533: The brain science necessary for creating products customers are compelled to buy – with Laurier Mandin
How product managers can create irresistible products Watch on YouTube TLDR Product psychology goes far beyond traditional product-market...
532: Make problem solving fun and effective using a workshop approach – with Alison Coward
Transform product team collaboration with Workshop Culture Watch on YouTube TLDR In my recent conversation with Alison Coward,...
531: Using AI in risk-adverse industries – with Matt Coatney
AI in product management – perspectives from the legal industry, education, and entrepreneurship Watch on YouTube TLDR In...
530: How to craft your path from IC to Product VP – with Elizabeth Samara-Rubio
Product management is the best path to senior leadership Watch on YouTube TLDR In my recent interview with...
529: Is this the best AI-powered market research approach? – with Carmel Dibner
How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation...
528: From startup founder to product success and why interacting with people is the big change – with Anya Cheng
How an AI-powered fashion startup achieved product-market fit Watch on YouTube TLDR In this episode, we’re joined by...
527: The truth behind “CEO of the Product” – with Francesca Cortesi
The product manager’s path to influence Watch on YouTube TLDR In my recent conversation with Francesca Cortesi, CPO,...
526: How product management transformed Olay from a dying brand into a market leader – with Nancy Dawes
Serial innovators see dead people Watch on YouTube TLDR The transformation of Olay from a declining “Oil of...
525: Use Jobs-To-Be-Done to sell more product or to make a better product? – with Chad McAllister, PhD
How product managers use Jobs-To-Be-Done to create products customers love Watch on YouTube TLDR In this episode, I...
524: Why Moneyball is the best breakthrough innovation movie – with Bruce Vojak, PhD
How serial innovators transform product management Watch on YouTube TLDR Navigating innovation in mature organizations requires a unique...
523: #1 change to make OKRs work for you – with Ben Lamorte
How product managers can make OKRs drive real results Watch on YouTube TLDR In my recent conversation with...
522: Stop the stupid using proactive problem solving – with Doug Hall
A product manager’s guide to breaking free from reactive problem solving Watch on YouTube TLDR In my recent...
521: Leadership Crossroads–What Every Product Manager Must Know Before Their Next Move – with Kimberly Bloomston, CPO
The product manager’s journey from Individual Contributor to Chief Product Officer Watch on YouTube TLDR Kimberly Bloomston’s journey...
520: The future of AI in product management – with Mike Todasco
How product managers are transforming innovation with AI tools Watch on YouTube TLDR In this deep dive into...
519: Product verification, most important of the 19 activities of product management – with Nishant Parikh
How product managers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his...
518: The non-obvious way to gain organization support for your ideas – with Doug Hall
Why product managers need to stop the stupid Watch on YouTube TLDR Innovation expert Doug Hall reveals why...